Puig charts fragrant new course complete with Prada iPhone case Luna Rossa Sport
By the Rebecca Mann, Executive Director you need to Editorial
Puig has updated it really is Prada iPhone Luna Rossa men�s aromatic perfume with a new scent called Prada Vitrina Rossa Sport. It will be introduced to get retail doors worldwide, supported by intense media investment in airports particularly Singapore Changi, Rome Fiumicino and after that London Heathrow.
The original Luna Rossa fragrance � introduced in 2012 � was named after Prada�s America�s Goblet Luna Rossa Challenge. Extreme tennis and racing remain key creative ideas for all the Luna Rossa fragrances. On the Luna Rossa Sport campaign, the attention is on the emotions felt before the race.
Puig aims to set up a splash with new men's aromatic perfume Prada Luna Rossa Sport
The fresh juice, composed by Daniela Andrier under the creative direction of Miuccia Prada, blends ginger, juniper blueberries, Tonka bean and vanilla. Violescent � a key note within the and the formula � features once again by the heart.
The reworked silver and after that red flacon aims to evoke each of our �technical excellence� of a racing vessel, according to the brand.
The Prada Vitrina Rossa Sport print campaign, shots by Craig McDean, features The german language model Tim Schumacher in a time period of poise and serenity before he competes. The TV spot is going to highlight the theme of �The Night-time Before�, and depicts Schumacher participating the hangar, facing his rushing yacht and envisaging the engeance to come.
Prada Luna Rossa Swimming is available as a 50ml and 100ml edp spray.
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